Fueling growth with design
We build design systems for early stage fintech startups
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Work Faster
Streamline the design and decision-making process with reusable components and guidelines. This means quicker time to market and the ability to test, refine, pivot, and scale with agility.
Look Better
In the world of finance, trust is paramount and appearances matter. Consistent, high-quality design builds credibility and reassures clients that they are in capable hands.
The team at Green Bull has been awesome to work with. Flexible. Responsive. But, most importantly, creative and invested in our brand. They treat developing our brand and the design content associated with it as their own. We have full confidence that our design work will strike the right chord.
Mark Fisher
VP of Marketing
Insights
Published
March 20, 2025
A brand positioning statement is the foundation of a fintech startup’s identity—it defines your market differentiation and aligns messaging across teams. This guide walks you through creating a positioning statement with examples from leading fintech brands like Stripe, Chime, and Plaid. Learn how to refine your positioning, avoid common mistakes, and validate your message for maximum impact.
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Published
March 20, 2025
Most fintech startups fail to acquire and retain customers because they don’t truly understand their users. A user persona isn’t just a demographic profile—it’s a strategic growth tool that aligns product, marketing, and sales around real user behaviors and pain points. This guide breaks down how to build data-driven user personas, avoid common mistakes, and apply them to create higher-converting marketing, better products, and stronger retention.
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Published
March 20, 2025
Finding the right inspiration is the first step in crafting a standout brand. This guide highlights the top 20 platforms for design inspiration—covering UI/UX, branding, typography, and web design—to streamline your creative process. Whether you're rebranding or starting fresh, these resources will help you gather ideas and refine your brand identity.
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Design systems designed for you
Our unique strength lies in our ability to identify where your startup is currently at, what needs to be built moving forward, and how to work with your team to develop the assets and deliverables needed for your next step.
Brand Design Systems
Build and scale your brand with cohesive, impactful design systems. We ensure that every element of your brand works seamlessly together to create a strong, recognizable identity.
Product Design Systems
Create intuitive, user-friendly product experiences. Our product design systems help streamline development processes and enhance user engagement.
Website Design Systems
Build engaging, user-friendly websites with our comprehensive design systems. We ensure consistency, efficiency, and scalability across your web presence.
